How do you attract more buyers? Make the property more affordable!

Fractional conversion simply provides a second option for a homeowner trying to sell a high-priced vacation home.  Fractional conversion brings affordability back to vacation home ownership for a large number of buyers.

By creating a shared ownership arrangement, a seller is able to increase the pool of available buyers two, five or even 20 times the original number. With a fractional home, the price can be offered at a quarter, a sixth or even 1/12th the original full price, thus making the home much more affordable and accessible to an entirely different level of buyer.

Only a handful of buyers exist in the market for a $1.2 million vacation home. However, with fractional conversion you can now create a situation where you offer 12 buyers one month of ownership for only $100,000 apiece.

This dramatically changes the economics of the transaction!

The goal to marketing a home is to get the greatest number of buyers interested in it. One way to get buyers interested in a home is to make it appealing and affordable. The act of sharing ownership makes it affordable and a well-designed and implemented fractional conversion plan makes it appealing.

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